events
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Ben Rotherhay from The Value Engine

by G12 Marketing
June 20, 2024

Yesterday, G12 Networking welcomed Ben from The Value Engine to present at their business breakfast event hosted by Alistair Gleave. Ben had the challenge of delivering an informative, actionable, and entertaining talk to energise the attendees while they enjoyed their morning coffee and breakfast.

As an entrepreneur, Ben knows no one wants to sit through a dry, theoretical business lecture first thing in the morning. Instead, he aimed to provide a simple, actionable roadmap for increasing profits and sustainable business growth without the endless grind of all-nighters.

With just 15 minutes for his presentation, Ben made it engaging and memorable by breaking it down into five key steps:

  1. Start with the end goal in mind
  2. Get niched – trying to be everything for everyone leads to nothing
  3. Start with the customer and work backwards
  4. Build the smart machine
  5. Schedule weekly time to plan for the future

Ben hustled through all 5 of those game-changing concepts in his short 15-minute window! He even managed to sneak in a few bites of the breakfast spread.

The engaged audience loved Ben’s energetic and straight-talking style as he shared proven strategies for sustainable business growth. Thanks to Alistair for hosting and inviting such a great speaker. And thanks to Tony Cobley for capturing some brilliant photos from the event.

It was an awesome morning exchanging entrepreneurial ideas over coffee and croissants with Ben and the other motivated G12 Networking attendees.

You can see Ben’s presentation here: G12 Presentation

If you want to learn more about Ben or his business growth consultancy, The Value Engine, you can visit his website at www.thevalueengine.co.uk.

News

Spring into Success: Why Business Networking is Your Key to Growth

by G12 Marketing
February 21, 2024

As the world awakens from the slumber of winter, spring brings with it a sense of renewal and opportunity. It’s a time when nature bursts forth with vibrant colors, and the air is filled with the promise of new beginnings. And what better way to embrace this spirit of rejuvenation than by diving headfirst into the world of business networking?

1. Expand Your Horizons:
Spring is the perfect time to break out of your comfort zone and connect with like-minded professionals from diverse industries. Business networking events offer a platform to meet new people, exchange ideas, and gain fresh perspectives that can spark innovation and propel your business forward.

2. Cultivate New Relationships:
They say that your network is your net worth, and there’s no better time than spring to cultivate meaningful connections. Whether you’re a seasoned entrepreneur or just starting out, building strong relationships with fellow professionals can open doors to new opportunities, partnerships, and collaborations.

3. Stay Ahead of the Curve:
In today’s fast-paced business landscape, staying ahead of the curve is essential for success. Attending business networking events allows you to stay informed about the latest industry trends, emerging technologies, and best practices, keeping you one step ahead of the competition.


4. Showcase Your Brand:
Spring is a time of growth and renewal, making it the perfect opportunity to showcase your brand to a wider audience. Business networking events provide a platform to share your expertise, promote your products or services, and establish yourself as a thought leader in your field.

5. Energize Your Business:
Just as spring brings new life to the natural world, attending business networking events can breathe new life into your business. The energy and enthusiasm of networking events can reinvigorate your passion for what you do, inspiring you to set ambitious goals and pursue them with renewed vigor.

6. Learn and Grow:
No matter how experienced you are, there’s always something new to learn. Business networking events often feature expert speakers, workshops, and panel discussions where you can gain valuable insights, learn new skills, and acquire knowledge that can drive your business forward.

7. Seize the Season of Opportunity:
Spring is a season of growth, opportunity, and transformation. By embracing the spirit of spring and actively participating in business networking events, you can position yourself for success and lay the groundwork for a prosperous future.

This spring, don’t miss out on the chance to spring into success with business networking. Whether it’s attending events, joining online communities, or simply reaching out to fellow professionals, take advantage of the season of opportunity and watch your business thrive.

See you at our next networking event!

News

2023 Nudge Ideas Festival

by Alistair Gleave
February 21, 2023
The 2023 Nudge Ideas Festival in Exeter, Devon is set to be a standout event for entrepreneurs, business leaders, and professionals alike. Hosted by MC Chris Bentley, the day will feature a range of keynote speakers and immersive workshop sessions to help attendees learn, grow, and connect.
The day kicks off with a welcome from Chris Bentley, before Dave Birss takes the stage to share his expertise on how to release happy chemicals in people’s brains. This engaging keynote will explore the science behind happiness and provide practical tips on how to cultivate it in our daily lives.
Next up, Shola Kaye will speak on empathy and inclusive leadership at work. In this thought-provoking keynote, Shola will explore the role of empathy in leadership and how to create a more inclusive and equitable workplace.
After the first two keynotes, attendees will have the opportunity to choose from five immersive workshop sessions. These sessions will cover a range of topics, including getting investor ready with Andrew Gerrard of C2 Capital, designing an innovation culture with Sawsan Khuri of Collaborative Capacities, growing in love with your business with Andrew de Groot of ActionCoach, coaching for a better tomorrow with Trayton Vance of Coaching Focus Group, and using neuroscience to boost your brand with Alistair Banks of Optix.
After the workshop sessions, attendees will have the chance to take a break for tea and coffee, as well as networking and getting their professional headshot for LinkedIn.
The second half of the day will feature more keynotes, including Adrian Brown on the Power of Management and Flavilla Fongang on brand psychology and Neuro Marketing. Attendees will also have the option to grab lunch at the Phoenix bar and café or at a local restaurant in Gandy Street.
In the afternoon, Simon Leslie will speak on creating magical moments, followed by Kate Davis on employee engagement and sustainable business growth. There will be another networking break with the opportunity to get a professional headshot before Sarah Ellen O’Farrell takes the stage to discuss the role of behavioural science in public health.
The day will conclude with the highly anticipated PitchFest, powered by Tech South West. This will provide an opportunity for startups and small businesses to pitch their ideas and potentially secure investment. Companies featured in the PitchFest include Lighthouse and Weave.
The day will wrap up with a roundup and thank you’s from Chris Bentley, leaving attendees inspired and equipped with new knowledge and connections, followed by an after party on the roof of the new Hotel Indigo. The 2023 Nudge Ideas Festival in Exeter is not to be missed.
News

Why go Business Networking

by Alistair Gleave
January 6, 2023

Business networking can be an effective way for professionals to meet and connect with potential clients, partners, and colleagues. Networking can help you build relationships, exchange ideas, and gain valuable insights and advice. It can also be a great way to find new business opportunities, stay informed about industry trends and developments, and stay connected with others in your field. Networking can also help you build your professional network and establish yourself as a thought leader in your industry. Overall, business networking can be a valuable tool for building and growing your business.

Business Networking can be a valuable activity for a variety of reasons. It can help you:

  1. Expand your professional connections: Networking allows you to meet new people in your industry and establish relationships that can be helpful in your career.
  2. Learn about new opportunities: Through networking, you may learn about job openings, internships, or other opportunities that may not be advertised elsewhere.
  3. Keep up with industry trends: Networking can be a good way to stay current on the latest developments in your field, including new technologies, methods, and best practices.
  4. Build your confidence: Meeting new people and engaging in professional conversations can help you build confidence in your own abilities and skills.
  5. Enhance your professional reputation: By networking and building relationships with others in your industry, you can enhance your professional reputation and credibility.

In short, networking can be a valuable way to advance your career and build connections in your industry.  To take this further you need to visit a networking event or attend one of ours, you can see our up-to-date list on our website here.

Business Tips, Networking

Why you need to build your network

by Alistair Gleave
August 5, 2022

It does amaze me that some people just don’t want to talk to others unless it comes with a sale guaranteed, they ask why I spend time every week speaking and meeting new people — the truth for me is that I actively make space and time every week to meet and have conversations with someone new, it’s my fuel, its what drives me on and its what has helped grow and develop the Exeter digital marketing business and the business networking group that I run.

Consequently, during the lockdown, I spoke to the widest variety of people possible, through the networking group I’ve made time to contact every member and I’ve also tried to contact all past attendees where I can, just to touch base with them. These calls have had no agenda, they’ve simply been about making contact and keeping that relationship we had when we could meet face to face alive as well as we can in the unknown Covid times we found ourselves in.

So how do I plan this you may ask? Well, I keep a schedule in an online calendar that blocks out time for me every week — clear time when I can make that effort to call a group of people one after the other. This way I know that I have time in my day blocked out for the task and if I have a list I can work as far through that in the time before I stop and move on to another business task. As for any agenda or plan, for me I try and keep this as simple as possible, really I want to have a conversation with no agenda or plan. I ideally want to learn more about who I’m calling, what’s happening with them, and also if can learn more about what makes them tick, I’m aiming to build a bond. It’s quite simple, I believe that the world runs on relationships — so I take time to build some.

Let me summarise, in easy and simple terms people buy from those they know, like, and trust so I spend some time every week on building that relationship as I know if I do this then the referrals and sales will follow…

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